This networking technique was pioneered by Dr Ivan Misner before he started BNI.
He wrote to every one of his clients – today I guess we’d email them – and told them he knew highly skilled and reliable professionals in a number of different fields.
He then listed the different fields.
He told his clients to contact him if they ever needed anybody in one of these fields.
As you might expect, his clients began to view him as the go to guy when they needed to find a good quality professional or tradesman.
It worked the other way too. The people on the receiving end of his referrals were delighted, and sought to return the favour.
There’s no reason at all why we can’t do this within our chapter, and each become the “go to” person for our own network of friends, colleagues, clients and suppliers.
